A calm, regular routine beats a burst of posting followed by weeks of silence.
A weekly plan
- Three feed posts or Reels: a product or work sample, a behind-the-scenes clip, and a customer story or tip.
- Stories on most days: quick updates, polls, a new order being made.
- Ten minutes daily for messages and comments. Replying fast matters.
What to post
- Real photos and short videos of your work
- Before and after, or process clips
- Answers to questions customers ask
- Offers, with the date they end
Make each post findable
Write a clear first line, mention your area, and use a handful of relevant hashtags. Keep your bio clear: what you do, where, and a link to WhatsApp or your website.
Batch your work
Take photos and videos on one day, and write captions for the week together.
Get permission
Ask customers before posting their photo or order, and avoid showing faces of children without consent.
Track what works
Each month, see which posts brought messages and saves, and make more like those.
Need help with the design? See our Social Media Kit.
